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Salt Life is a popular brand that specializes in beach-inspired apparel and accessories. The company was founded in 2003 by a group of friends who were passionate about fishing, surfing, and other ocean-related activities. Since then, Salt Life has become a well-known name in the beachwear industry, offering a wide range of products for men, women, and children. In this review, we’ll take a closer look at Salt Life, its products, and its overall reputation.

Product Range:

Salt Life offers a wide range of products, including t-shirts, hats, boardshorts, swimwear, and accessories such as backpacks, phone cases, and beach towels. Their products are designed with a beachy, casual vibe, featuring bold graphics and bright colors that are sure to stand out on the beach or at the pool. Salt Life’s apparel is available in a variety of sizes, from small to 3XL, ensuring that there is something for everyone.

Quality and Design:

One of the most impressive aspects of Salt Life’s products is their quality and design. The company is dedicated to using high-quality materials, such as cotton, polyester, and spandex, in the manufacturing of its products. Additionally, Salt Life’s products are designed with a focus on functionality, ensuring that they can withstand the wear and tear of ocean-related activities. The t-shirts are made with a soft, breathable fabric that is perfect for hot summer days, and the boardshorts are designed with quick-drying, moisture-wicking fabric that is perfect for surfing or swimming. The accessories are also well-designed, with features such as waterproof pockets and durable straps that make them ideal for beach and pool use.

Customer Service:

Salt Life has a reputation for excellent customer service, with a team of knowledgeable and friendly representatives available to answer questions and provide support. The company also offers a 30-day return policy on all products, allowing customers to return or exchange items if they are not satisfied. Additionally, Salt Life offers a loyalty program that rewards customers with points for purchases, referrals, and social media engagement, which can be redeemed for discounts on future purchases.


Salt Life’s products are generally priced in the mid-range, reflecting the quality of materials and design. However, the company frequently offers sales and promotions, making their products more affordable for those on a budget. Additionally, the brand offers value sets, which include multiple products at a discounted price, making it easy to purchase a complete beachwear outfit at once.

Overall Reputation:

Salt Life has a strong reputation in the beachwear industry, with many positive reviews from satisfied customers. Customers frequently praise the quality and design of Salt Life’s products, as well as the company’s excellent customer service. Additionally, Salt Life is often recognized for its commitment to environmental sustainability, using eco-friendly materials and processes in its manufacturing.


While Salt Life has many positive attributes, there are a few areas where the company could improve. Some customers have reported issues with sizing, finding that the apparel runs smaller or larger than expected. Additionally, some users have noted that the designs on the apparel can fade or peel after multiple washes. However, these criticisms are relatively minor and do not detract from the overall quality of Salt Life’s products.


Overall, Salt Life is a reputable and reliable brand that offers high-quality beach-inspired apparel and accessories at a reasonable price. The company’s commitment to using eco-friendly materials and manufacturing processes, coupled with their excellent customer service and loyalty program, make them a top choice for anyone looking for beachwear. While there are a few areas where Salt Life could improve, such as sizing and design durability, the company’s overall reputation and customer satisfaction speak to the quality of their products and services.